The more travellers see your listings, the more bookings you’ll get. Instead, all property managers should adopt a multi-channel distribution strategy and get listed on a variety of sites like Airbnb to increase their properties’ visibility. However, relying on just one platform to advertise your properties goes against vacation rental industry best practices. With over 150 million users, Airbnb has a global reach that all property managers should take advantage of when trying to attract bookings from international travellers. Since its launch in 2008, the listing site’s offering of unique vacation rental properties and experiences has grown immensely. Airbnb is one of the most popular travel brands in the world.
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